““Dave, this is incredible! Bo and I are seriously thrilled (with the Sales & Marketing Video Guide). Thank you!” — Christian Helms

“I love this guy and podcast! David changed my life forever with some of the questions asked and the perspectives given and gained.” 🙂 – Jerremy Newsome

“A 5-star value, service, and organization for sure! The fresh perspective and ideas Ascend brought to the table were so powerful and easy to apply, yet they never crossed our minds, or the minds of other agencies we’ve worked with (and paid) for years.” — Barry Lintner

3 Reasons Why Your Business Needs Outside Guidance

Many business owners balk at the idea of hiring outside consultants when they want to grow their business. They think of the cost involved and don’t go any further than that, feeling that they don’t want to use their hard-earned profits in that way when they can do it all themselves, or at least try to. However, although this might be cost-saving in the short term, it could become expensive in the long term. This is because, as much as you might have good intentions to begin with, trying to cover every aspect of your business, particularly those areas that you’re not familiar with or find uninteresting, you can make mistakes, and that can be costly. 

This is not the only reason why looking for outside guidance can be useful, however. Read on to find out why else you might choose to do this when you run a business, and you might realize that it’s something you need to do sooner rather than later. 

Reasons Why Your Business Needs Outside Guidance


Fresh And Different Perspectives 

When you look for guidance from external sources, from people and companies that are not part of your organization, you will receive a fresh and new perspective on things. When you are a business owner, you will be very much involved and invested in what you are doing, and it can be a challenge to look at things objectively. This is problematic since it means that you might be missing out on opportunities that could boost your business. 

When you speak to an external advisor such as a mentor or a business partner or an outsourcing partner, you can get a different perspective, and they may show you ideas that you had never considered before. In this way, you can make big changes and improve your business which is not something you would ever have done if you worked by yourself


Time Management 

Perhaps you do have a lot of experience in a variety of different business topics, and maybe you are competent enough to run a business all by yourself. However, do you have the time? Your time is so important, and when you run a business, you need to be able to focus on your core product or service. If there are other things that you have to do, no matter how important they are, such as creating a system security plan or making a marketing campaign and more, you are going to either run out of time or not give each element of the business the time it needs to be done well. 

When you find an external helper, you can free up some of your time, which will help you build up the business. Although you’ll need to pay for this help, when you can focus on what you are best at, you should be able to make more profits and therefore paying won’t be an issue. 



Although you might be good at many things, it’s not possible for someone to be an expert in absolutely everything. This is why it can be a good idea to outsource some of your work. If you can find someone who is an expert in marketing, in accounts, or in IT – in other words, in the areas that you might not have much experience in – then you can be assured that these areas of your business will be done well. 


Closing Thoughts

You wouldn’t want your business to be undone because some elements are lower quality than others. That’s why a fresh, impartial perspective of your business regularly is so important. For a powerful, fast, and cost-effective way to explore more Reasons Why Your Business Needs Outside Guidance, check out Ascend’s Sales & Marketing Video Guide. For under $1,000 Ascend will evaluate your website and most used client-level marketing and sales pieces, make recommendations in a clear, easy to understand, and enjoyable video format, and guide you through the implementation plan. Plus, the program has a 100% satisfaction guarantee or your money back! (FYI to date, no one has requested a refund. Only hired Ascend for more services because they were so delighted by the results! 💪😉)

Click Here to Learn More and Get Started Today!

Also, here’s what just one of many successful and experienced serial entrepreneurs had to say about Ascend’s Sales & Marketing Video Guide:

While I was very skeptical of the Sales & Marketing Video Guide program at first, I have to say Dave and the team at Ascend really came through and delivered. Not only did the video guide they made for us exceed all of our expectations, but it was simple, clear, and revealed opportunities to us that we never even considered.

The fresh perspective and ideas they brought to the table were so powerful and easy to apply, yet they never crossed our minds, or the minds of other agencies we’ve worked with (and paid) for years.

We substantially found value in this program and will continue to work with Dave at Ascend. A 5-star value, service, and organization for sure!

Barry Lintner
Owner, Lloyd’s Glass

Barry Lintner Lloyds Glass Florida

Barry Lintner | Owner, Lloyds Glass


Hope this article on 3 Reasons Why Your Business Needs Outside Guidance helped you. And if you need more help or guidance, we’d love to be your go-to team for success. At Ascend, Your Growth is Our Business! 🚀


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